Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Measuring the Effectiveness of...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Automobilzulieferindustrie
1
Automotive industry
1
Automotive market
1
Automotive supplier industry
1
Competition
1
Consumer behaviour
1
Fertigungsprogramm
1
Kfz-Industrie
1
Kfz-Markt
1
Konsumentenverhalten
1
Market entry
1
Markteintritt
1
Master production schedule
1
Mehrproduktfertigung
1
Multiproduct production
1
Product differentiation
1
Produktdifferenzierung
1
Search theory
1
Suchtheorie
1
USA
1
United States
1
Wettbewerb
1
automotive industry
1
empirical operations management
1
marketing/operations interface
1
platforms
1
pricing
1
variety
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Undetermined
2
Author
All
Terwiesch, Christian
4
Cachon, Gérard P.
2
Xu, Yi
2
Moreno, Antonio
1
Randall, Taylor
1
Ulrich, Karl T.
1
Published in...
All
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Faculty & research / Insead : working paper series
41
Management science : journal of the Institute for Operations Research and the Management Sciences
37
Management Science
24
R & D / Institut Eropéen d'Administration des Affaires ; Corporate Renewal Initiative : working papers
13
Manufacturing & service operations management : M & SOM
11
Production and operations management : an international journal of the Production and Operations Management Society
10
Operations research, Management science : OR MS ; the international literature digest
7
R&D / INSEAD / INSEAD
7
Harvard-Business-Manager : das Wissen der Besten
5
Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
5
The journal of product innovation management : an internat. publication of the Product Development & Management Association
5
Handbook of new product development management
4
Manufacturing & Service Operations Management
4
Harvard business review : HBR
3
INSEAD Working Paper
3
Journal of operations management
3
Research technology management
3
Research technology management : RTM
3
California management review
2
Die Betriebswirtschaft : DBW
2
European Management Journal
2
European management journal : publ. twice a year for the Scottish Business School
2
INSEAD Business School Research Paper
2
International series in operations research & management science
2
Journal of economic behavior & organization : JEBO
2
MIT sloan management review
2
Marketing Science
2
Operations research : the journal of the Operations Research Society of America
2
Production and Operations Management
2
R & D management
2
SpringerLink / Bücher
2
American economic journal : a journal of the American Economic Association
1
California management review : CMR
1
Data storage industry globalization project
1
Encyclopedia of technology and innovation management
1
European management journal
1
Foundations and Trends(R) in Technology, Information and Operations Management
1
Foundations and trends in technology, information and operations management
1
Global Business and Organizational Excellence
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
OLC EcoSci
2
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
On the effects of consumer search and firm entry in a multiproduct competitive market
Cachon, Gérard P.
;
Terwiesch, Christian
;
Xu, Yi
- In:
Marketing science : the marketing journal of the …
27
(
2008
)
3
,
pp. 461-473
Persistent link: https://www.econbiz.de/10003736768
Saved in:
2
The effects of product line breadth : evidence from the automotive industry
Moreno, Antonio
;
Terwiesch, Christian
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
2
,
pp. 254-271
Persistent link: https://www.econbiz.de/10011672603
Saved in:
3
Research Note—User Design of Customized Products
Randall, Taylor
;
Terwiesch, Christian
;
Ulrich, Karl T.
- In:
Marketing science : the marketing journal of the …
26
(
2007
)
2
,
pp. 268-280
Persistent link: https://www.econbiz.de/10007722116
Saved in:
4
On the Effects of Consumer Search and Firm Entry in a Multiproduct Competitive Market
Cachon, Gérard P.
;
Terwiesch, Christian
;
Xu, Yi
- In:
Marketing science : the marketing journal of the …
27
(
2008
)
3
,
pp. 461-473
Persistent link: https://www.econbiz.de/10008063970
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
