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~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Journal of business research : JBR
1,999
Journal of retailing and consumer services
1,942
NBER working paper series
797
International journal of consumer studies
771
International journal of hospitality management
733
Working paper / National Bureau of Economic Research, Inc.
695
Psychology & marketing
664
NBER Working Paper
620
Journal of consumer research : JCR ; an interdisciplinary bimonthly
585
Management science : journal of the Institute for Operations Research and the Management Sciences
428
European Journal of Marketing
400
The journal of product & brand management
397
Asia Pacific journal of marketing and logistics
393
SpringerLink / Bücher
379
Journal of Consumer Marketing
378
Discussion paper / Centre for Economic Policy Research
367
Journal of marketing research : JMR
358
The journal of brand management : an international journal
357
European journal of marketing : EJM
352
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
345
Discussion paper series / IZA
327
Economics letters
326
European journal of operational research : EJOR
324
Journal of travel and tourism marketing
322
Journal of international consumer marketing
320
Journal of marketing management : MM
310
Journal of retailing
309
Cogent business & management
308
Tourism management : research, policies, practice
305
Journal of marketing
303
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
300
Marketing letters : a journal of research in marketing
298
CESifo working papers
297
Journal of fashion marketing and management
296
Journal of marketing communications
296
International journal of retail & distribution management
292
The international review of retail, distribution and consumer research
292
Journal of the Academy of Marketing Science
289
Journal of consumer behaviour : an international research review
288
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ECONIS (ZBW)
297
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1
Estimation of preference heterogeneity in markets with costly search
Morozov, Ilya
;
Seiler, Stephan
;
Dong, Xiaojing
;
Hou, Liwen
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
5
,
pp. 871-899
Persistent link: https://www.econbiz.de/10012668057
Saved in:
2
Estimating search benefits from path-tracking data : measurement and determinants
Seiler, Stephan
;
Pinna, Fabio
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
4
,
pp. 565-589
Persistent link: https://www.econbiz.de/10011744822
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3
Consumer search and purchase : an empirical investigation of retargeting based on consumer online behaviors
Jiang, Zhenling
;
Chan, Tat
;
Che, Hai
;
Wang, Youwei
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
2
,
pp. 219-240
Persistent link: https://www.econbiz.de/10012504941
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4
Search duration
Ursu, Raluca M.
;
Wang, Qingliang
;
Chintagunta, Pradeep K.
- In:
Marketing science : the marketing journal of the …
39
(
2020
)
5
,
pp. 849-871
Persistent link: https://www.econbiz.de/10012305111
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5
Zooming in on choice : how do consumers search for cameras online?
Bronnenberg, Bart J.
;
Kim, Jun B.
;
Mela, Carl F.
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
5
,
pp. 693-712
Persistent link: https://www.econbiz.de/10011584275
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6
The power of rankings : quantifying the effect of rankings on online consumer search and purchase decisions
Ursu, Raluca M.
- In:
Marketing science : the marketing journal of the …
37
(
2018
)
4
,
pp. 530-552
Persistent link: https://www.econbiz.de/10011916541
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7
Optimizing click-through in online rankings with endogenous search refinement
De los Santos, Babur
;
Koulayev, Sergei
- In:
Marketing science : the marketing journal of the …
36
(
2017
)
4
,
pp. 542-564
Persistent link: https://www.econbiz.de/10011744817
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A dynamic model of optimal retargeting
Villas-Boas, J. Miguel
;
Yao, Yunfei
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
3
,
pp. 428-458
Persistent link: https://www.econbiz.de/10012593999
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9
Service product design and consumer refund policies
Huang, Xiao
;
Zhang, Dan
- In:
Marketing science : the marketing journal of the …
39
(
2020
)
2
,
pp. 366-381
Persistent link: https://www.econbiz.de/10012212452
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10
Too much information? : information provision and search costs
Branco, Fernando M. R.
;
Sun, Monic
;
Villas-Boas, J. Miguel
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
4
,
pp. 605-618
Persistent link: https://www.econbiz.de/10011532523
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