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Araujo, Luis - In: Marketing theory 7 (2007) 3, pp. 211-226

Persistent link: https://www.econbiz.de/10003571192

Rosa-Salas, Marcel; Sobande, Francesca - In: Marketing theory 22 (2022) 2, pp. 175-189

Persistent link: https://www.econbiz.de/10013257604

Sandıkçı, Özlem; Jafari, Aliakbar - In: Marketing theory 13 (2013) 4, pp. 411-420

Persistent link: https://www.econbiz.de/10010233279

Smith Maguire, Jennifer - In: Marketing theory 10 (2010) 3, pp. 269-282

Persistent link: https://www.econbiz.de/10008695973

Abendroth, Lisa J.; Pels, Jaqueline - In: Marketing theory 17 (2017) 3, pp. 357-371

Persistent link: https://www.econbiz.de/10011825001

Shaw, Deirdre; McMaster, Robert; Longo, Cristina; … - In: Marketing theory 17 (2017) 4, pp. 415-433

Persistent link: https://www.econbiz.de/10011825025

Wu, Zhiyan; Luo, Jifeng; Schroeder, Jonathan E.; … - In: Marketing theory 17 (2017) 4, pp. 491-516

Persistent link: https://www.econbiz.de/10011825049

Castilhos, Rodrigo B.; Dolbec, Pierre-Yann - In: Marketing theory 18 (2018) 2, pp. 154-168

Persistent link: https://www.econbiz.de/10011894345

Shankar, Avi; Elliott, Richard; Fitchett, James A. - In: Marketing theory 9 (2009) 1, pp. 75-94

Persistent link: https://www.econbiz.de/10003826389

Jafari, Aliakbar; Süerdem, Ahmet - In: Marketing theory 12 (2012) 1, pp. 61-79

Persistent link: https://www.econbiz.de/10009539205