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~isPartOf:"Marketing to the poor : creating value"
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Marketing to the poor : creating value
Working paper series : WPS
20
Journal of global marketing
6
Marketing intelligence & planning
6
The journal of business & industrial marketing
6
The marketing review
6
Decision
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Journal of Indian business research
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Marketing in emerging markets
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Boundary spanning elements and the marketing function in organizations : concepts and empirical studies
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Corporate social responsibility and local community in Asia
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Decision : official journal of Indian Institute of Management Calcutta
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Information technology for development : an internat. journal
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International journal of business and emerging markets : IJBEM
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International journal of pharmaceutical and healthcare marketing : IJPHM
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International marketing review
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Journal of Business & Industrial Marketing
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Journal of business ethics : JOBE
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Journal of management, spirituality & religion : JMSR
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Journal of medical marketing : device, diagnostic and pharmaceutical marketing
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Micro-entrepreneurship as a bottom-up approach for poverty eradication and sustainable development : an understanding of marketing exchange system to the poor
Wani, Tahir Ahmad
;
Singh, Ramendra
;
Tyagi, Nikita
- In:
Marketing to the poor : creating value
,
(pp. 113-130)
.
2022
Persistent link: https://www.econbiz.de/10014312220
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