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~isPartOf:"Marketing-Journal : ein Magazin der Produktfamilie W & V ; Erfahrung. Wissen. Kompetenz"
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Berger, Roland
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Marketing-Journal : ein Magazin der Produktfamilie W & V ; Erfahrung. Wissen. Kompetenz
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ASPEKTE - Bemerkenswertes: - Über Marken-Wert für Kunden.
Dutta, Soumitra
- In:
Marketing-Journal : ein Magazin der Produktfamilie W & …
34
(
2001
)
6
,
pp. 298
Persistent link: https://www.econbiz.de/10006444119
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2
35 JAHRE MARKETINGJOURNAL - 60er Jahre
Berger, Roland
;
Kapferer, Clodwig
;
Neumann, Fritz
; …
- In:
Marketing-Journal : ein Magazin der Produktfamilie W & …
(
2003
),
pp. 14-21
Persistent link: https://www.econbiz.de/10006432618
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