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The Strategic Positioning of Store Brands in Retailer - Manufacturer Bargaining
Scott Morton, Fiona M.; Zettelmeyer, Florian - 2021
retailer's decision whether to carry an additional national brand or a store brand, and if the retailer chooses to introduce … the latter, where in product space to locate the store brand. Store brands differ from other brands in being both … store brand in a given category. We control for other motivations for carrying a store brand that have been used in the …
Persistent link: https://www.econbiz.de/10013249684
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Internet Car Retailing
Scott Morton, Fiona M.; Zettelmeyer, Florian; … - 2022
This paper investigates the effect of Internet car referral services on dealer pricing of automobiles in California. Combining data from J.D. Power and Associates and Autobytel.com, a major online auto referral service, we compare online transaction prices to regular street' prices. We find that...
Persistent link: https://www.econbiz.de/10013293705
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The Impact of Consumer Inattention on Insurer Pricing in the Medicare Part D Program
Ho, Kate - 2015
The Medicare Part D program relies on consumer choice to provide insurers with incentives to offer low-priced, high-quality pharmaceutical insurance plans. We demonstrate that consumers switch plans infrequently and search imperfectly. We estimate a model of consumer plan choice with inattentive...
Persistent link: https://www.econbiz.de/10013026296
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Consumer Information and Price Discrimination : Does the Internet Affect the Pricing of New Cars to Women and Minorities?
Scott Morton, Fiona M.; Zettelmeyer, Florian; … - 2021
Mediating transactions through the Internet removes important cues that salespeople can use to assess a consumer's willingness to pay. We analyze whether dealers' difficulty in identifying consumer characteristics on the Internet and consumers' ease in finding information affects equilibrium...
Persistent link: https://www.econbiz.de/10013242893