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Market Segmentation and the Sources of Rents from Innovation : Personal Computers in the Late 1980'S
Bresnahan, Timothy; Stern, Scott; Trajtenberg, Manuel - 2021
segmentation) shaped the underlying incen- tives for innovation in the PC industry during the mid to late 1980s …
Persistent link: https://www.econbiz.de/10013245713
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Creating Markets for New Vaccines Part I : Rationale
Kremer, Michael - 2021
Malaria, tuberculosis, and the strains of HIV common in Africa kill approximately 5 million people each year. Yet research on vaccines for these diseases remains minimal largely because potential vaccine developers fear that they would not be able to sell enough vaccine at a sufficient price to...
Persistent link: https://www.econbiz.de/10013217594
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Do Firms Use Coupons and In-Store Discounts to Strategically Market Experience Goods Over the Consumption Life-Cycle? The Case of Cigarettes
Sfekas, Andrew - 2014
Cigarettes are experience goods - most of their utility value only gets revealed when one consumes them. We hypothesize a three phase consumer life cycle for experience goods. Consumers initially do not know their utility from the good or their preferences for particular characteristics, and may...
Persistent link: https://www.econbiz.de/10013063292
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The Effects of Pharmaceutical Marketing and Promotion on Adverse Drug Events and Regulation
David, Guy - 2013
This paper analyzes the relationship between postmarketing promotional activity and reporting of adverse drug events by modeling the interaction between a welfare maximizing regulator (the FDA) and a profit maximizing firm. In our analysis demand is sensitive to both promotion and regulatory...
Persistent link: https://www.econbiz.de/10012753261
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Strategic Incompatibility in ATM Markets
Knittel, Christopher R.; Stango, Victor - 2021
We test whether firms use incompatibility strategically, using data from ATM markets. High ATM fees degrade the value of competitors' deposit accounts, and can in principle serve as a mechanism for siphoning depositors away from competitors or for creating deposit account differentiation. Our...
Persistent link: https://www.econbiz.de/10013311957
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ABC at Insteel Industries
Narayanan, V. G.; Sarkar, Ratna G. - 2021
In this paper, we seek to provide empirical documentation of the effect of Activity-Based Costing (ABC) information on product and customer-related decisions made by managers in a company. Proponents of ABC argue that when an entity implements ABC, it reaps at least two important benefits:...
Persistent link: https://www.econbiz.de/10013228011
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The Theory of Allocation and its Implications for Marketing and Industrial Structure
Carlton, Dennis W. - 2021
This paper identifies a cost of using the price system and from that develops a general theory of allocation. The theory explains why a buyer's stochastic purchasing behavior matters to a seller. This leads to a theory of optimal customer mix much akin to the theory of optimal portfolio...
Persistent link: https://www.econbiz.de/10013229126
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Innovation and Foreign Ownership
Guadalupe, Maria - 2010
product and process innovation (simultaneously adopting new machines and organizational practices) and adopt foreign … technologies, leading to higher productivity. We propose a model of endogenous selection and innovation in heterogeneous firms that … jointly explains the observed selection process and the innovation decisions. Further, we show in the data that innovation on …
Persistent link: https://www.econbiz.de/10013135408
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Innovation by Entrants and Incumbents
Acemoglu, Daron - 2010
We extend the basic Schumpeterian endogenous growth model by allowing incumbents to undertake innovations to improve their products, while entrants engage in more "radical" innovations to replace incumbents. Our model provides a tractable framework for the analysis of growth driven by both entry...
Persistent link: https://www.econbiz.de/10013137600
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Innovation and Welfare : Results from Joint Estimation of Production and Demand Functions
Jaumandreu, Jordi - 2010
that the total current period (static) welfare gains of introducing a process or a product innovation are, on average …
Persistent link: https://www.econbiz.de/10013139891