rapid rise in direct-to-consumer advertising (DTCA), made feasible by the Food and Drug Administration's (FDA) clarification … and relaxation of the rules governing broadcast advertising in 1997 and 1999. This study investigates the separate effects … of broadcast and non-broadcast DTCA on price and demand, utilizing an extended time series of monthly records for all …

focus is on free riding, our evidence on pricing practices is germane to the growing literature on price dispersion on the …

but the signaling effect of price is far from complete, especially for non-innovator brands. The look of the pharmacy, as … are likely to suspect low quality from market price, non-innovator brand and the look of the pharmacy, but none of these …

affects prices to retail pharmacies, plausibly because uncertain quality leads to competition on brand rather than price …

region. This paper evaluates the effect of this program on the price and utilization of pharmaceutical treatments … potentially negotiate price discounts through their ability to influence the market share of specific treatments. Using data on … the average price and increased the total utilization of prescription drugs by Medicare recipients. Our results further …

This paper examines the relationship between drug price and drug quality and how it varies across two of the most … standards and price control mechanisms (MES+PC). Through a simple model of adverse selection we model the interaction between … greater incentives to produce high quality drugs. Second, an MES+PC mix reduces the difference in price between the highest …

agencies and private organizations all conducting investigations into the pricing patterns for generic drugs. Price spikes for … selected old, off-patent drugs have also been widely reported in the media. To place these generic price increases into context …, we construct two chained Laspeyres consumer price indexes (CPIs), using the 2007-2016 IBM MarketScan Commercial Claims …