DellaVigna, Stefano - 2020
-analyses. In papers published in academic journals, the average impact of a nudge is very large - an 8.7 percentage point take …-up effect, a 33.5% increase over the average control. In the Nudge Unit trials, the average impact is still sizable and highly … the impact for the Nudge Unit interventions, though nudge practitioners are almost perfectly calibrated …