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Will Ad Blocking Break the Internet?
Shiller, Ben - 2017
Ad blockers allow Internet users to obtain information without generating ad revenue for site owners; and by 2016 they …
Persistent link: https://www.econbiz.de/10012455622
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Position Auctions with Consumer Search
Athey, Susan - 2009
This paper examines a model in which advertisers bid for "sponsored-link" positions on a search engine. The value advertisers derive from each position is endogenized as coming from sales to a population of consumers who make rational inferences about firm qualities and search optimally....
Persistent link: https://www.econbiz.de/10012463396
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Consumer Price Search and Platform Design in Internet Commerce
Dinerstein, Michael - 2014
Search frictions can explain why the "law of one price" fails in retail markets and why even firms selling commodity products have pricing power. In online commerce, physical search costs are low, yet price dispersion is common. We use browsing data from eBay to estimate a model of consumer...
Persistent link: https://www.econbiz.de/10012458251
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The Role of Advertisers and Platforms in Monetizing Misinformation : Descriptive and Experimental Evidence
Ahmad, Wajeeha; Sen, Ananya; Eesley, Charles E.; … - National Bureau of Economic Research - 2024
The financial motivation to earn advertising revenue by spreading misinformation has been widely conjectured to be among the main reasons misinformation continues to be prevalent online. Research aimed at reducing the spread of misinformation has so far focused on user-level interventions with...
Persistent link: https://www.econbiz.de/10014512041
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Platform Information Provision and Consumer Search : A Field Experiment
Fang, Lu; Chen, Yanyou; Farronato, Chiara; Yuan, Zhe; … - National Bureau of Economic Research - 2024
Despite substantial efforts to help consumers search in more intuitive ways, text search remains the predominant tool for product discovery online. In this paper, we explore the effects of visual and textual cues for search refinement on consumer search and purchasing behavior. We collaborate...
Persistent link: https://www.econbiz.de/10014486191
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The Consumer Welfare Effects of Online Ads : Evidence from a 9-Year Experiment
Brynjolfsson, Erik; Collis, Avinash; Liaqat, Asad; … - National Bureau of Economic Research - 2024
Research on the causal effects of online advertising on consumer welfare is limited due to challenges in running large-scale field experiments and tracking effects over extended periods. We analyze a long-running field experiment of online advertising in which a random 0.5% subset of all users...
Persistent link: https://www.econbiz.de/10015056172
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Consumer Information and Price Discrimination : Does the Internet Affect the Pricing of New Cars to Women and Minorities?
Morton, Fiona Scott - 2001
Mediating transactions through the Internet removes important cues that salespeople can use to assess a consumer …'s willingness to pay. We analyze whether dealers' difficulty in identifying consumer characteristics on the Internet and consumers … discrimination. The second part of the paper turns to the role of the Internet. Online minority buyers who use the Internet Referral …
Persistent link: https://www.econbiz.de/10012470047
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Learning from Seller Experiments in Online Markets
Einav, Liran - 2011
The internet has dramatically reduced the cost of varying prices, displays and information provided to consumers …
Persistent link: https://www.econbiz.de/10012461273
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We are all Behavioral, More or Less : A Taxonomy of Consumer Decision Making
Stango, Victor - 2020
We examine how 17 behavioral biases relate to each other, to other decision inputs, and to decision outputs. Most consumers exhibit multiple biases in our nationally representative panel data. There is substantial heterogeneity across consumers, even within similar demographic/skill groups....
Persistent link: https://www.econbiz.de/10012482357
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Optimism and Economic Choice
Puri, Manju - 2005
This paper presents some of the first large-scale survey evidence linking optimism to major economic choices. We create a novel measure of optimism using the Survey of Consumer Finance by comparing a person's self-reported life expectancy to that implied by statistical tables. Optimists are more...
Persistent link: https://www.econbiz.de/10012467322