This book explores the regional strategy and management of Japanese MNEs in Europe. Ken-ichi Ando investigates, using case studies of the auto and pharmaceutical industries, how these companies can, and do, overcome the inherent difficulties and opportunities of trading in Europe, including the...

Foreign investment has surged across emerging markets. This unique comparative study presents the first systematic evidence on the entry mode, business environment and their interrelationships in emerging markets. It integrates strategic management and economic policy analysis, and provides new...

This original and important book explores how the interaction between China and multinational enterprises (MNEs) has the potential to affect the future of the Chinese economy, the global economy, and international business. -- It examines the interaction of two of the most important forces...

China and the multinationals / Robert Pearce -- The opening of China and the strategic expansion of multinationals : an analysis of subsidiary motivation and roles / Si Zhang and Robert Pearce -- Multinationals' R&D in China and its implications for China's national system of innovation / Si...