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This book explores the methodological frontiers of managerial and organizational cognition (MOC), an exciting and divisive interdisciplinary body of work that began with the publication in 1958 of James G. March and Herbert A. Simon's classic work Organizations. Entering its fourth decade, the...
Persistent link: https://www.econbiz.de/10012050219
Exploring the management of innovation is a largely interdisciplinary endeavour. It requires scholars to address problems from a variety of perspectives that include strategic, operational, technological and behavioural. The problem domain includes the management of innovation, technology...
Persistent link: https://www.econbiz.de/10012050565
The broad field of managerial and organizational cognition (MOC) has diversified over the years. Where early studies of MOC focused on theories of rational conscious thought, illustrated for example by schema theory, over the years we have seen explorations of unconscious processing, heuristics...
Persistent link: https://www.econbiz.de/10012816728