Narrow search
Showing 1 - 10 of 23
Cover Image
Dimensions of public relations : moving beyond traditional public relations models
Sha, Bey-Ling - In: New media and public relations, (pp. 3-25). 2007
Persistent link: https://www.econbiz.de/10003551313
Cover Image
A structurationist approach to the life cycle of Internet publics and public participation
Cozier, Zoraida R.; Witmer, Diane F. - In: New media and public relations, (pp. 27-41). 2007
Persistent link: https://www.econbiz.de/10003551753
Cover Image
From personal and interpersonal influence to impersonal influence : a role for media and legitimacy in relationship management
Bartlett, Jennifer L. - In: New media and public relations, (pp. 43-55). 2007
Persistent link: https://www.econbiz.de/10003552520
Cover Image
Minority opinions go public : implications for online issues management and the spiral of silence
Waymer, Damion - In: New media and public relations, (pp. 77-87). 2007
Persistent link: https://www.econbiz.de/10003552536
Cover Image
New technologies in the formation of personal and public relations : social capital and social media
Hazleton, Vincent; Harrison-Rexrode, Jill; Kennan, … - In: New media and public relations, (pp. 91-105). 2007
Persistent link: https://www.econbiz.de/10003552627
Cover Image
The untamed blog : public relations asset or liability?
Long, Kathleen M.; Galarneau, Peter W.; Carlson, Jeffrey R. - In: New media and public relations, (pp. 107-119). 2007
Persistent link: https://www.econbiz.de/10003553360
Cover Image
The Wiki factor : a study of reputation management
DiStaso, Marcia Watson; Messner, Marcus; Stacks, Don W. - In: New media and public relations, (pp. 121-133). 2007
Persistent link: https://www.econbiz.de/10003553365
Cover Image
Digital public relations : online reputation management
Cakim, Idil - In: New media and public relations, (pp. 135-144). 2007
Persistent link: https://www.econbiz.de/10003553498
Cover Image
Relationship building in an Internet age : how organizations use web sites to communicate ethics, image and social responsibility
Worley, Debra A. - In: New media and public relations, (pp. 145-157). 2007
Persistent link: https://www.econbiz.de/10003553512
Cover Image
The public relations web site experience : online relationship management
Vorvoreanu, Mihaela - In: New media and public relations, (pp. 159-172). 2007
Persistent link: https://www.econbiz.de/10003553546