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~isPartOf:"Online consumer behavior : theory and research in social media, advertising, and e-tail"
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Online consumer behavior : theory and research in social media, advertising, and e-tail
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
14
Journal of the Academy of Marketing Science
8
Journal of business research : JBR
6
Journal of consumer affairs : official publication of the American Council on Consumer Interests
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Report / Marketing Science Institute
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Journal of Consumer Affairs
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of marketing education : JME
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Report / Marketing Science Institute / Marketing Science Institute
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The journal of consumer marketing
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Handbook of niche marketing : principles and practice
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Health marketing quarterly
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Journal of Business Research
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of marketing
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Journal of marketing research : JMR
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Journal of public policy & marketing
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Marketing Science
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Psychology & marketing
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Strategic management journal
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Australasian marketing journal
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Business horizons
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Fundamentals of marketing research ; Vol. 4
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Handbook of qualitative research methods in marketing
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Handbook of research on enterprise systems
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Innovation diffusion models of new product acceptance
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International Journal of Pharmaceutical and Healthcare Marketing
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Journal of Consumer Marketing
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Journal of Consumer Research
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of business ethics : JBE
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Journal of international marketing
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Manufacturing & Service Operations Management
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Marketing and humanity : discourses in the real world
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Marketing letters : a journal of research in marketing
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Marketing management : a quarterly business management publication of the American Marketing Association
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Sport management review
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Web 2.0 and consumers' digital footprint : managing privacy and disclosure choices in social media
Markos, Ereni
;
Labrecque, Lauren I.
;
Milne, George R.
- In:
Online consumer behavior : theory and research in …
,
(pp. 157-182)
.
2012
Persistent link: https://www.econbiz.de/10009567795
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Authenticity in online communications : examining antecedents and consequences
Labrecque, Lauren I.
;
Zanjani, Shabnam H. A.
;
Milne, …
- In:
Online consumer behavior : theory and research in …
,
(pp. 133-156)
.
2012
Persistent link: https://www.econbiz.de/10009567796
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