Small firms contribute to the economy by creating new vacancies and are the most common business form in the EU. However, small firms are not tended to expand internationally and only a limited number of small firms export to the countries outside the EU. The study aims to investigate...

The purpose of the paper is to expand the knowledge about interfunctional coordination (IFC). The term IFC has been used for 50 years and it extends to many branches. The most popular ones are in marketing, logistics and IT management. The purpose of IFC is to develop collaboration between the...

The problem of nowadays is that consumers lack information on food products, their composition and quality, nutritional value, packaging, its impact on the human health and environment, reuse and recycling possibilities, etc. Integrated marketing communications (IMC) as a business management...

Contemporary the concept of global value system extensively elaborated by scientist and applied by practices in the fields of management, economics and politics. The aim of this article is to provide the theoretical background and evolution of the global value system methodological approach from...

Nowadays there is bigger than ever mismatch between knowledge worker competencies and workplace requirements. In order to ensure a fit between these two elements, the concept of fit needs to be analysed from a different temporal perspective as well as different levels of the organization. The...