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Multinational enterprises must contend with increasingly challenging conditions in the international business environment. This handbook explores how classic principles of international competitive strategy are transformed in today's markets and provides suggestions on how firms can develop...
Persistent link: https://www.econbiz.de/10012669730
organization of global economic, financial, political, and social systems. It has confronted the world with fundamental questions …
Persistent link: https://www.econbiz.de/10013193275
guidance for managers in a world where VUCA factors seem to be increasingly bedevilling the world of theory, managerial …), along the following five headings:IB scholarship in a VUCA world.New Perspectives on the Interplay between Firms and the Non …
Persistent link: https://www.econbiz.de/10012121432