Güth, Werner; Fellner, Gerlinde; Martin, Ev - Max-Planck-Institut für Ökonomik, Max-Planck-Gesellschaft - 2006
The paper explores the applicability of bounded rationality theory. In particular, we investigate whether basic principles of aspiration formation and satisficing behavior are transferable between similar situations. Individuals are sequentially confronted with two risky investment tasks, a...