//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Pearson education international"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
On the robustness of the brand...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
1
Decision
1
Entscheidung
1
Entscheidungsprozess
1
Konsumentenverhalten
1
Management
1
Theorie
1
Theory
1
Verbraucherverhalten
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Language
All
English
1
Author
All
Kardes, Frank R.
1
Published in...
All
Pearson education international
Journal of consumer research : JCR ; an interdisciplinary bimonthly
10
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
8
Journal of business research : JBR
6
Journal of Business Research
5
Journal of marketing research : JMR
5
Organizational Behavior and Human Decision Processes
4
Psychology & marketing
4
Applying social cognition to consumer-focused strategy : [papers presented at the 23rd annual Advertising and Consumer Psychology Conference, which was held on May 21-23, 2004, in Montréal, Canada]
3
Cracking the code : leveraging consumer psychology to drive profitability
3
Journal of Economic Psychology
3
Journal of economic psychology : research in economic psychology and behavioral economics
3
Journal of marketing
3
Vanderbilt Owen Graduate School of Management Research Paper
3
International journal of internet marketing and advertising : IJIMA
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of Consumer Research
2
Marketing and consumer psychology series
2
Marketing letters : a journal of research in marketing
2
Psychology & Marketing
2
The journal of brand management : an international journal
2
Advertising and consumer psychology
1
Consumer psychology in a social media world
1
Experimental business research
1
Foundations and trends in marketing : FTMKT
1
Handbook of consumer psychology
1
Journal of Consumer Psychology
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of consumer behaviour
1
Journal of consumer behaviour : an international research review
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of consumer psychology : the official journal of the Society for Consumer Psychology
1
Journal of international consumer marketing
1
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
1
Posavac, Steven S., and Heidi D. Posavac (2020), “Adult Separation Anxiety Disorder Symptomology as a Risk Factor for Thin-Ideal Internalization: The Role of Self-Concept Clarity,” Psychological Reports
1
The Routledge companion to consumer behavior
1
The why of consumption : contemporary perspectives on consumer motives, goals and desires
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Consumer behavior and managerial decision making
Kardes, Frank R.
-
2002
-
2. ed., internat. ed.
Persistent link: https://www.econbiz.de/10001820868
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->