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""This book provides current research on topics relevant to consumer behavior, consumer psychology, consumer value, customer satisfaction, and loyalty. It also examines how to best utilize this research on consumer behavior and psychology in the digital economy"--Provided by publisher"--
Persistent link: https://www.econbiz.de/10012394693
""This book provides current research on topics relevant to consumer behavior, consumer psychology, consumer value, customer satisfaction, and loyalty. It also examines how to best utilize this research on consumer behavior and psychology in the digital economy"--Provided by publisher"--
Persistent link: https://www.econbiz.de/10012135431
"This book addresses the emerging importance of digital psychology and the opportunities offered by cyber researchers. It provides the resources necessary for academics, policy makers, technology developers and managers to improve cybersecurity and manage individual decision making more...
Persistent link: https://www.econbiz.de/10011742626