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"This book aims to offer a comprehensive analysis of green consumerism, taking into account the diversity of views and debates surrounding the ideology. The diversity of topics and multidisciplinary viewpoints will offer an insightful overview of the nature of green consumerism, its...
Persistent link: https://www.econbiz.de/10013540322
"This book explores the issue of sustainable business development goals in emerging economies. It also examines a wide range of techniques and technology adaption methods for adopting and achieving a sustainable competitive advantage."
Persistent link: https://www.econbiz.de/10012011919
Persistent link: https://www.econbiz.de/10010226390
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"This book identifies the effects of FDI for enterprises from emerging countries when it comes to their economic performance, such as investment, sales, income, output, employment, exports, productivity, and innovation. It covers topics such as vertical integration, economic theory, sustainable...
Persistent link: https://www.econbiz.de/10011638016
"The book aims to identify the drivers of SME growth and sustainability in emerging markets and will provide in …
Persistent link: https://www.econbiz.de/10014427982
bedrock of marketing discipline. It also focuses on the fact that developing countries play pivotal roles in the global … marketing system serving as homes to many multinational corporations that are primarily interested in serving consumers in these …
Persistent link: https://www.econbiz.de/10011979788