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Pricing strategy : reconciling customer needs and company objectives
Fundamentals of marketing research ; Vol. 6
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Bayesian decision theory in pricing strategy
Green, Paul
- In:
Pricing strategy : reconciling customer needs and …
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(pp. 419-434)
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1969
Persistent link: https://www.econbiz.de/10003563372
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Household correlates of purchase price for grocery products
Frank, Ronald
;
Green, Paul
;
Sieber, Harry
- In:
Pricing strategy : reconciling customer needs and …
,
(pp. 196-206)
.
1969
Persistent link: https://www.econbiz.de/10003552315
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