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Produkcja i ceny owoców z upraw ekologicznych
Zmarlicki, Krzysztof; Brzozowski, Piotr - In: Problems of World Agriculture / Problemy Rolnictwa … 14 (2014) 29
The paper presents the brief information, based on literature, about the organic production of fruits in the world and in Poland. In order to assess the situation on the organic fruit market comparative analysis of the prices of apples and strawberries were presented. In the study the prices of...
Persistent link: https://www.econbiz.de/10011201093
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Perspektywy rozwoju marek w sektorze żywnościowym w Polsce
Górska-Warsewicz, Hanna - In: Problems of World Agriculture / Problemy Rolnictwa … 05 (2008) 20
Development of companies in the food sector in Poland is related to creation of a brand- based competitive advantage. The aim of this study is a presentation of selected aspects of brand development basing on results of an investigation in 155 food companies. Brand development in the food sector...
Persistent link: https://www.econbiz.de/10011201059
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Fruit and vegetable promotion programs in the European Union
Halicka, Ewa; Rejman, Krystyna - In: Problems of World Agriculture / Problemy Rolnictwa … 01 (2007) 16
Promoting fruit and vegetable consumption is one of the main objectives of food and nutrition policy interventions worldwide. Public institutions, non-governmental organizations, research and health agencies together with market stakeholders undertake integrated initiatives to inform consumers...
Persistent link: https://www.econbiz.de/10011201176
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Tworzenie rynku produktów tradycyjnych i regionalnych
Sieczko, Anna - In: Problems of World Agriculture / Problemy Rolnictwa … 04 (2008) 19
The aim of this article is to indicate problems connected with the process of building a traditional food products market. Special attention is paid to its weakness ensuing from its small capacity caused by poor knowledge of traditional products among Polish consumers. On the other hand the...
Persistent link: https://www.econbiz.de/10011201102
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Organizacja rynku pierwotnego owoców na przykładzie rejonu grójeckiego
Borowska, Aldona; Rejman, Krystyna - In: Problems of World Agriculture / Problemy Rolnictwa … 04 (2008) 19
The purpose of the research was to analyse functioning of the fresh fruit market in Poland on the example of Grójec region, which is the main area of fruit production in the country, especially in the case of apple. The collected data showed that the sale of fresh fruit through intermediaries...
Persistent link: https://www.econbiz.de/10011201217
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Uwarunkowania rozwoju przemysłu spożywczego po przystąpieniu Polski do UE
Kociszewski, Michał; Szwacka-Mokrzycka, Joanna - In: Problems of World Agriculture / Problemy Rolnictwa … 11 (2011) 26
strategy. Special attention was paid to the choice of marketing strategy options for big and small companies. For typology … marketing strategy a new methodological approach, consisting in a complementary utilisation of quantitative and qualitative … costs, innovations, but also the effectiveness of marketing management. / Synopsis. Artykuł przedstawia rolę i znaczenie …
Persistent link: https://www.econbiz.de/10011125546
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Stan i perspektywy rozwoju działań przedsiębiorczych na obszarach wiejskich w zakresie żywności niekonwencjonalnej
Borowska, Agnieszka - In: Problems of World Agriculture / Problemy Rolnictwa … 10 (2010) 25
The article attempts to present the basic information about the state and prospects of the effectiveness of enterprising actions in rural areas with regard to the unconventional, traditional and regional food, especially in Poland. It describes the past and future potential dangers resulting...
Persistent link: https://www.econbiz.de/10011125563
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Wpływ akcesji Polski do UE na jakość handlową wybranych grup artykułów żywnościowych
Cymanow, Piotr - In: Problems of World Agriculture / Problemy Rolnictwa … 09 (2009) 24
The article presents conclusions concerning the influence of Poland’s accession to the EU structures on the quality of selected food product groups. The analysis used the results of inspections conducted by the Provincial Food Quality Inspection in Cracow during the post-accession period. The...
Persistent link: https://www.econbiz.de/10011125569
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Przemiany na rynku napojów alkoholowych w Polsce w latach 1990-2007
Borowska, Agnieszka - In: Problems of World Agriculture / Problemy Rolnictwa … 09 (2009) 24
One of the most important industry branches in Poland is the alcohol industry. Beer and vodka are the main part of Polish production and consumption. An analysis of changes in production and consumption of alcoholic products shows their changing trends in the period of 1990-2007. In the last...
Persistent link: https://www.econbiz.de/10011125570
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Podażowe uwarunkowania funkcjonowania rolnictwa ekologicznego w świetle badań ankietowych
Kociszewski, Karol - In: Problems of World Agriculture / Problemy Rolnictwa … 10 (2010) 25
The paper contains the analysis of an introductory survey results carried out among organic farmers in Lower Silesia and in nine randomly selected voivodeships outside the region in 2008 and 2009. Thanks to the research, the key factors influencing organic farming were identified. It was...
Persistent link: https://www.econbiz.de/10011125580