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~isPartOf:"Product research : the art and science behind successful product launches"
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Product research : the art and science behind successful product launches
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Project risk modelling and assessment in New Product Development
Yang, Jian-bo
;
Tang, Dawei
;
Xu, Dong-ling
;
Chin, Kwai Sang
- In:
Product research : the art and science behind …
,
(pp. 259-269)
.
2009
Persistent link: https://www.econbiz.de/10003977261
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