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Macroeconomy and consumer sent...
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Subject
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Consumer behaviour
658
Konsumentenverhalten
658
Brand image
101
Markenimage
101
Brand management
89
Markenführung
89
Beziehungsmarketing
75
Relationship marketing
75
Brand
63
Markenartikel
63
USA
62
United States
62
Advertising effects
59
Werbewirkung
59
Emotion
56
Personality psychology
50
Persönlichkeitspsychologie
50
Customer satisfaction
48
Kundenzufriedenheit
48
Experiment
44
Social Web
41
Social web
41
Advertising
36
Online retailing
36
Online-Handel
36
Werbung
36
Viral marketing
34
Virales Marketing
34
Einzelhandel
32
Retail trade
32
Dienstleistungsqualität
26
Service quality
26
Cognition
25
Internet marketing
25
Kognition
25
Luxury goods
25
Luxusgüter
25
Online-Marketing
25
Confidence
24
Vertrauen
24
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Undetermined
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93
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Article
649
Book / Working Paper
9
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658
Aufsatz in Zeitschrift
658
Collection of articles of several authors
9
Sammelwerk
9
Case study
1
Fallstudie
1
Language
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English
658
Author
All
Woodside, Arch G.
10
Yi, Youjae
9
Chan, Eugene Y.
5
Hollebeek, Linda D.
5
Lim, Weng Marc
5
Spence, Charles
5
Bagozzi, Richard P.
4
Bigné Alcañiz, J. Enrique
4
Das, Gopal
4
Grewal, Dhruv
4
Herrmann, Andreas
4
Kim, Jungkeun
4
Park, Jooyoung
4
Pitt, Leyland F.
4
Rauschnabel, Philipp A.
4
Sauer, Nicola E.
4
Sprott, David E.
4
Sung, Yongjun
4
Tal, Aner
4
Thomas, Veronica L.
4
Addis, Michela
3
Albrecht, Carmen-Maria
3
Amar, Moty
3
Arnold, Mark J.
3
Bauer, Brittney C.
3
Bodur, H. Onur
3
Darley, William K.
3
De Angelis, Matteo
3
Eisend, Martin
3
Felix, Reto
3
Filieri, Raffaele
3
Flavián Blanco, Carlos
3
Gould, Stephen J.
3
Gustafsson, Anders
3
Gvili, Yaniv
3
Hinsch, Christian
3
Hüttl-Maack, Verena
3
Jiang, Yushi
3
Jiang, Yuwei
3
Kim, Jooyoung
3
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Published in...
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Psychology & marketing
Journal of business research : JBR
1,985
Journal of retailing and consumer services
1,935
International journal of consumer studies
771
International journal of hospitality management
723
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
578
Working paper / National Bureau of Economic Research, Inc.
492
NBER Working Paper
431
Keskusteluaiheita / Elinkeinoelämän Tutkimuslaitos
408
Ifo-Schnelldienst
405
The journal of product & brand management
393
Asia Pacific journal of marketing and logistics
392
European Journal of Marketing
388
SpringerLink / Bücher
376
Journal of Consumer Marketing
365
The journal of brand management : an international journal
357
European journal of marketing : EJM
353
Journal of marketing research : JMR
344
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Management science : journal of the Institute for Operations Research and the Management Sciences
337
Bank of Finland research discussion papers
331
Bulletin / Bank of Finland
324
Journal of international consumer marketing
322
Journal of travel and tourism marketing
318
ETLA Discussion Papers
317
Kansantaloudellinen aikakauskirja
315
Ekonomiska Samfundets tidskrift
311
Journal of marketing management : MM
311
Journal of retailing
303
Cogent business & management
298
Tourism management : research, policies, practice
298
Journal of marketing communications
297
International journal of retail & distribution management
293
Journal of fashion marketing and management
293
Marketing letters : a journal of research in marketing
292
The international review of retail, distribution and consumer research
292
Journal of marketing
291
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
The journal of consumer marketing
285
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ECONIS (ZBW)
658
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1
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658
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1
Comparing the perceived value of information and entertainment mobile services
Pihlström, Minna
;
Brush, Gregory J.
- In:
Psychology & marketing
25
(
2008
)
8
,
pp. 732-755
Persistent link: https://www.econbiz.de/10003757431
Saved in:
2
Antecedents of memorable tourism experience related to behavioral intentions
Coudounaris, Dafnis N.
;
Sthapit, Erose
- In:
Psychology & marketing
34
(
2017
)
12
,
pp. 1084-1093
Persistent link: https://www.econbiz.de/10011788863
Saved in:
3
Consumer ethics : a review and research agenda
Hassan, Syed Masroor
;
Rahman, Zillur
;
Paul, Justin
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 111-130
Persistent link: https://www.econbiz.de/10012796079
Saved in:
4
Metaverse marketing : how the metaverse will shape the future of consumer research and practice
Dwivedi, Yogesh Kumar
;
Hughes, David Laurie
;
Wang, Yichuan
- In:
Psychology & marketing
40
(
2023
)
4
,
pp. 750-776
Persistent link: https://www.econbiz.de/10014290859
Saved in:
5
To donate or not to donate? : product characteristics and framing effects of cause-related marketing on consumer purchase behavior
Chang, Chun-tuan
- In:
Psychology & marketing
25
(
2008
)
12
,
pp. 1089-1110
Persistent link: https://www.econbiz.de/10003780045
Saved in:
6
A structural look at consumer innovativeness and self-congruence in new product purchases
Cowart, Kelly O.
;
Fox, Gavin L.
;
Wilson, Andrew E.
- In:
Psychology & marketing
25
(
2008
)
12
,
pp. 1111-1130
Persistent link: https://www.econbiz.de/10003780047
Saved in:
7
Comparing leading theoretical models of behavioral predictions and post-behavior evaluations
Richetin, Juliette
;
Perugini, Marco
;
Adjali, Iqbal
; …
- In:
Psychology & marketing
25
(
2008
)
12
,
pp. 1131-1150
Persistent link: https://www.econbiz.de/10003780048
Saved in:
8
The influence of past behavior on behavioral intent : an information-processing explanation
Kidwell, Blair
;
Jewell, Robert D.
- In:
Psychology & marketing
25
(
2008
)
12
,
pp. 1151-1166
Persistent link: https://www.econbiz.de/10003780049
Saved in:
9
Sales promotion strategies and belief in luck
Prendergast, Gerard P.
;
Thompson, Edmund R.
- In:
Psychology & marketing
25
(
2008
)
11
,
pp. 1043-1062
Persistent link: https://www.econbiz.de/10003774629
Saved in:
10
The impact of branding on low-income adolescents : a vicious cycle?
Isaksen, Katja Jezkova
;
Roper, Stuart
- In:
Psychology & marketing
25
(
2008
)
11
,
pp. 1063-1087
Persistent link: https://www.econbiz.de/10003774632
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