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Does service employees' appearance affect the healthiness of food choice?
Huneke, Tabea; Benoit, Sabine; Shams, Poja; Gustafsson, … - In: Psychology & marketing 32 (2015) 1, pp. 94-106
Persistent link: https://www.econbiz.de/10011287628
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Consumer response to online behavioral advertising in a social media context : the role of perceived ad complicity
Ghanbarpour, Tohid; Sahabeh, Easa; Gustafsson, Anders - In: Psychology & marketing 39 (2022) 10, pp. 1853-1870
Persistent link: https://www.econbiz.de/10013465120
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Metaverse marketing : how the metaverse will shape the future of consumer research and practice
Dwivedi, Yogesh Kumar; Hughes, David Laurie; Wang, Yichuan - In: Psychology & marketing 40 (2023) 4, pp. 750-776
Persistent link: https://www.econbiz.de/10014290859