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L' expérience d'immersion en ligne dans les environnements marchands de réalité virtuelle
Charfi, Ahmed Anis
- In:
Recherche et applications en marketing
28
(
2013
)
2
,
pp. 118-120
Persistent link: https://www.econbiz.de/10011447010
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CRM et e-CRM : enjeux socio-culturels, stratégies clients et technologies relationnelles, questions de mise en œvre et performance organisationnelle
Meyer-Waarden, Lars
;
Volle, Pierre
- In:
Recherche et applications en marketing
27
(
2012
)
4
,
pp. 3-9
Persistent link: https://www.econbiz.de/10010199785
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