//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Research"
~subject:"Markenpolitik"
~type_genre:"Conference proceedings"
~type_genre:"Handbuch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Cycling on the extensive and i...
Similar by subject
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Markenpolitik
Deutschland
15
Germany
14
Direct marketing
5
Direktmarketing
5
Consumer behaviour
4
Konsumentenverhalten
4
Internet marketing
3
Online-Marketing
3
Viral marketing
3
Virales Marketing
3
Brand image
2
Brand management
2
Markenführung
2
Markenimage
2
Mergers and Acquisitions
2
Steuerplanung
2
Tax planning
2
Unternehmen
2
Accounting standards
1
Armut
1
Armutsbekämpfung
1
Austria
1
Automotive industry
1
Bank
1
Bankenaufsicht
1
Banking supervision
1
Besteuerungsprinzip
1
Bilanzierungsgrundsätze
1
Branchenentwicklung
1
Brand
1
Central Europe
1
Climate change
1
Climate protection
1
Corporate taxation
1
Ecotourism
1
Electric vehicle
1
Elektrofahrzeug
1
Elektromobilität
1
Fahrzeugtechnik
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Book / Working Paper
2
Type of publication (narrower categories)
All
Conference proceedings
Handbuch
Hochschulschrift
14
Thesis
8
Konferenzschrift
4
Collection of articles of several authors
3
Sammelwerk
3
Case study
1
Fallstudie
1
more ...
less ...
Language
All
German
2
English
2
Author
All
Schmidt, Holger J.
2
Baumgarth, Carsten
1
Institution
All
Springer Fachmedien Wiesbaden
2
Internationale Konferenz "DerMarkentag" <5., 2014, Koblenz>
1
Internationale Konferenz "DerMarkentag" <6., 2016, Berlin>
1
Published in...
All
Research
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
4
Bericht der GfK-Tagung : vom ...
2
Die Stern-Bibliothek
1
Forum Vertriebs- und Handelsmanagement
1
Gabler-Lehrbuch
1
Kultur- und Museumsmanagement
1
Media-Spectrum
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Forum Markenforschung : Tagungsband der internationalen Konferenz "DerMarkentag 2014"
Schmidt, Holger J.
(
ed.
)
-
2015
Persistent link: https://www.econbiz.de/10011302536
Saved in:
2
Forum Markenforschung 2016 : Tagungsband der internationalen Konferenz "DERMARKENTAG"
Baumgarth, Carsten
(
ed.
);
Schmidt, Holger J.
(
ed.
)
-
Internationale Konferenz "DerMarkentag" <6., 2016, Berlin>
-
2018
Persistent link: https://www.econbiz.de/10011740033
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->