Contracts stipulating consumer prices between retailers and suppliers are illegal under European competition law. Without control of prices, the branded goods industry cannot communicate coherent marketing strategies. Retailers, though, control prices, promotions and presentations for industry's...

In retailing supply-side stock outs (empty inventories) and demand-side stock outs (empty shelves) have to be discerned, because both can occur independently from each other. They entail different kinds of damages and call for different kinds of countermeasures. The aim of this paper ist to...

This paper shows how information about payments contained in normal market based data can be used by retailers. A possible strukture of hypotheses explaining consumers' payment behavior is described and a sample hypothesis is created and tested with actual market basket data. Knowledge of this...