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~isPartOf:"Research and the development of pedagogical materials : working papers"
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Research and the development of pedagogical materials : working papers
Review of marketing research
29
Journal of marketing research : JMR
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Fundamentals of marketing research ; Vol. 1
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Management international review : mir ; journal of international business
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Marketing letters : a journal of research in marketing
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Marketing research : state-of-the-art perspectives ; handbook of the American Marketing Association & Professional Marketing Research Society
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Consumer cognitive complexity and the dimensionality of multidimensional scaling comfigurations
Malhotra, Naresh K.
;
Pinson, Christian
;
Jain, Arun K.
-
1988
Persistent link: https://www.econbiz.de/10000762996
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Customer loyality as a construct in the marketing of banking services
Jain, Arun K.
;
Pinson, Christian
;
Malhotra, Naresh K.
-
1987
Persistent link: https://www.econbiz.de/10011877203
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The robustness of MDS configurations in the face of incomplete data
Jain, Arun K.
;
Malhotra, Naresh K.
;
Pinson, Christian
-
1987
Persistent link: https://www.econbiz.de/10011877477
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