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~isPartOf:"Research technology management : RTM"
~subject:"Bundling strategy"
~subject:"Innovation management"
~subject:"Markenführung"
~subject:"Stage-Gate"
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Virtuelle Stimuli für Kundente...
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Bundling strategy
Innovation management
Markenführung
Stage-Gate
New product development
51
Produktentwicklung
50
Innovationsmanagement
42
Innovation
40
Western countries
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Cooper, Robert G.
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3
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2
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Sommer, Anita Friis
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1
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1
Bourne, Mike
1
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Buchinger, Walter
1
Burton, Jamie
1
Carlsen, Maria
1
Chapas, Richard
1
Choi, Changil
1
Cohendet, Patrick
1
Collins, Matt
1
Corsi, Simone
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Desouza, Kevin C.
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Di Minin, Alberto
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Dukovska-Popovska, Iskra
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Harvey, Jean-François
1
Hatzack, Frank
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Hedegaard, Christian
1
Hoven, Chris van der
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Hultink, Erik J.
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Janda-Eble, Sergej
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Research technology management : RTM
SpringerLink / Bücher
292
Journal of business research : JBR
256
Industrial marketing management : the international journal for industrial and high-tech firms
127
Journal of retailing and consumer services
111
International journal of innovation management
110
The journal of product & brand management
110
The journal of brand management : an international journal
91
IEEE transactions on engineering management : EM
79
Technological forecasting & social change : an international journal
78
Technovation : the international journal of technological innovation, entrepreneurship and technology management
77
Springer eBook Collection / Business and Economics
62
The journal of product innovation management : an international publication of the Product Development & Management Association
62
Gabler Edition Wissenschaft
58
Research
58
Research policy : policy, management and economic studies of science, technology and innovation
55
Springer eBook Collection
55
International journal of product development : IJPD
53
International journal of hospitality management
51
Innovatives Markenmanagement
50
International journal of technology management : IJTM
50
International journal of innovation and technology management
48
The journal of business & industrial marketing
48
Journal of open innovation : technology, market, and complexity
46
International journal of production economics
44
Cogent business & management
42
Journal of engineering and technology management : JET-M
41
Technology analysis & strategic management
35
International journal of technology marketing : IJTMkt
31
Asia Pacific journal of marketing and logistics
30
European journal of innovation management
30
European journal of marketing : EJM
30
Journal of strategic marketing
30
International journal of production research
29
Journal of the Academy of Marketing Science
29
Marketing intelligence & planning
29
International journal of business innovation and research
28
Psychology & marketing
28
International journal of internet marketing and advertising : IJIMA
27
Journal of marketing
27
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ECONIS (ZBW)
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1
Ecosystem innovation
Euchner, Jim
- In:
Research technology management : RTM
59
(
2016
)
2
,
pp. 9-10
Persistent link: https://www.econbiz.de/10011458842
Saved in:
2
The influence of collaborative IT tools on NPD : high-performing NPD teams tend to use collaborative tools such as wikis and microblogs throughout the NPD process
Marion, Tucker J.
;
Reid, Mike
;
Hultink, Erik J.
; …
- In:
Research technology management : RTM
59
(
2016
)
2
,
pp. 47-53
Persistent link: https://www.econbiz.de/10011458863
Saved in:
3
Developing global service innovation capabilities : how global manufacturers address the challenges of market heterogeneity
Parida, Vinit
;
Sjödin, David Rönnberg
;
Lenka, Sambit
; …
- In:
Research technology management : RTM
58
(
2015
)
5
,
pp. 35-44
Persistent link: https://www.econbiz.de/10011391998
Saved in:
4
Reinventing supplier innovation relationships
Slowinski, Gene
;
Sagal, Matthew
;
Williams, Kimberly A.
; …
- In:
Research technology management : RTM
58
(
2015
)
6
,
pp. 38-44
Persistent link: https://www.econbiz.de/10011399044
Saved in:
5
Defining the varieties of user innovation
Gobble, Mary Anne M.
- In:
Research technology management : RTM
59
(
2016
)
6
,
pp. 47-50
Persistent link: https://www.econbiz.de/10011613975
Saved in:
6
Identifying tensions in the servitized value chain
Burton, Jamie
;
Story, Victoria
;
Zolkiewski, Judy
; …
- In:
Research technology management : RTM
59
(
2016
)
5
,
pp. 38-47
Persistent link: https://www.econbiz.de/10011616696
Saved in:
7
Frugal innovation and knowledge transferability : innovation for emerging markets using home-based R&D
Altmann, Peter
;
Engberg, Robert
- In:
Research technology management : RTM
59
(
2016
)
1
,
pp. 48-55
Persistent link: https://www.econbiz.de/10011586458
Saved in:
8
Biomimicry : streamlining the front end of innovation for environmentally sustainable products
Kennedy, Emily Barbara
;
Marting, Thomas Andrew
- In:
Research technology management : RTM
59
(
2016
)
4
,
pp. 40-47
Persistent link: https://www.econbiz.de/10011533917
Saved in:
9
Creating a culture of productivity and collaborative innovation : Orion's R&D transformation
Thong, Robert
;
Lotta, Timo
- In:
Research technology management : RTM
58
(
2015
)
3
,
pp. 41-50
Persistent link: https://www.econbiz.de/10011284355
Saved in:
10
Avoiding the pitfalls of reverse innovation : lessons learned from Essilor
Hadengue, Marine
;
Marcellis-Warin, Nathalie de
; …
- In:
Research technology management : RTM
60
(
2017
)
3
,
pp. 40-47
Persistent link: https://www.econbiz.de/10011675932
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