Huang, Chung L.; Lin, Biing-Hwan - In: Review of Agricultural Economics 29 (2007) 4, pp. 783-800
This study uses the 2004 ACNielsen Homescan panel data to estimate the price premiums and discounts associated with fresh tomatoes among regional markets, focusing on the organic attribute. The results suggest that consumers paid $0.25/lb more for organic fresh tomatoes in the New...
