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~isPartOf:"Revue française du marketing"
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Revue française du marketing
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De la technologie de l'information au management des connaissances
O'Dell, Carla
;
Odem, Peggy
- In:
Revue française du marketing
(
1999
)
173-174
,
pp. 97-108
Persistent link: https://www.econbiz.de/10007923674
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