Using detailed social broadcasting data from an online charitable giving campaign on Twitter, we evaluate two competing models of economic incentives on online pro-social behavior. Specifically, we focus on the effectiveness of gratitude-embedded messages on online charitable giving behavior,...

The Internet presents great opportunities for research about information technology, allowing IS researchers to collect very large and rich datasets. It is common to see research papers with tens or even hundreds of thousands of data points, especially when reading about electronic commerce....

This study seeks to examine how different types of information – product-related and price-related information provided by retailers – impact purchase-related outcomes for consumers belonging to different states of shopping. Using mixture-modeling techniques on clickstream data obtained from...