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Measuring the impact of promotion on weekly market shares
Franses, Philip Hans; Lucas, André - 1996
Persistent link: https://www.econbiz.de/10000952467
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Selecting between compertz [Gompertz] and logistic growth curves
Franses, Philip Hans; Nol, Jan Dick van der - 1997
Persistent link: https://www.econbiz.de/10000956278
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Modeling seasonality in economic time series
Franses, Philip Hans - 1996
Persistent link: https://www.econbiz.de/10000945475
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On the econometrics of modeling direct marketing response
Franses, Philip Hans - 1997
Persistent link: https://www.econbiz.de/10000974964