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On the econometrics of modeling direct marketing response
Franses, Philip Hans - 1997
Persistent link: https://www.econbiz.de/10000974964
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Measuring the impact of promotion on weekly market shares
Franses, Philip Hans; Lucas, André - 1996
Persistent link: https://www.econbiz.de/10000952467
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Selecting between compertz [Gompertz] and logistic growth curves
Franses, Philip Hans; Nol, Jan Dick van der - 1997
Persistent link: https://www.econbiz.de/10000956278
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Estimating dynamic effects of promotion on interpurchase times
Paap, Richard; Franses, Philip Hans - 1999
Persistent link: https://www.econbiz.de/10001432298
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The impact of satisfaction on the breadth of the relationship with a multi-service provider
Verhoef, Peter C.; Franses, Philip Hans; Hoekstra, … - 1999
Persistent link: https://www.econbiz.de/10001432446
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Testing for residual autocorrelation in trend curve models
Franses, Philip Hans - 1999
Persistent link: https://www.econbiz.de/10001433062
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Estimating dynamic effects of promotions on brand choice
Paap, Richard; Franses, Philip Hans - 1999
Persistent link: https://www.econbiz.de/10001433319
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On testing for unit roots in market shares
Franses, Philip Hans; Srinivasan, S. - 1999
Persistent link: https://www.econbiz.de/10001433323
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Modeling seasonality in economic time series
Franses, Philip Hans - 1996
Persistent link: https://www.econbiz.de/10000945475
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Econometrische analyse van grote bedrijfseconomische gegevensbestanden
Franses, Philip Hans - 1995
Persistent link: https://www.econbiz.de/10000966430