González Maestre, Miguel; Martínez Sánchez, Francisco - In: SERIEs : Journal of the Spanish Economic Association 5 (2014) 1, pp. 105-124
In this study, we consider the role of a publicly owned platform and programme quality in the free-to-air broadcasting industry. We compare the equilibrium levels of advertising under private and mixed duopoly competition, and show that the connection between programme quality and advertising...