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The behavioral relevance of non-binding defaults is well established. While most research has focused on decision makers' responses to a given default, we argue that this individual decision making perspective is incomplete. Instead, a comprehensive understanding of default effects requires to...
Persistent link: https://www.econbiz.de/10011350840
We study how website defaults affect consumer behavior in the domain of charitable giving. In a field experiment that was conducted on a large platform for making charitable donations over the web, we exogenously vary the default options in two distinct choice dimensions. The first pertains to...
Persistent link: https://www.econbiz.de/10011350841