For a full text file please contact the corresponding author: Kenth Skogsvik (E-mail: kenth.skogsvik@hhs.se).

In 1991 the Swedish school system was transferred from the State (the national level) to the municipalities. The reform increased the size of the municipal sector by one fifth, making the reform one of the largest in recent history. Despite broad support for the reform in Parliament, the process...

Operating leases are quite important in some industries. There are two possible errors that should be avoided when valuing a company with operating leases. In the first place, one should not neglect the implied lease debt. Such neglect distorts the calculation of free cash flow, required rate of...

For marketing managers, decisions in media planning and consequently the media selection are becoming increasingly complex and challenging as more media options are available. This exploratory study examines the factors that guide and influence marketing managers when selecting media for their...

Previous research has shown that consumer trust in advertising is low and continues to diminish. Researchers have also found that a big share of advertising investments is placed in less favorable media which can contribute to consumers’ increasing disbelief towards advertising. The results of...

This study shows that, despite organizations claiming to care for the green environment through documented environmental policies, marketing communication such as advertising media selection does not seem to be much guided by green environmental concerns. Problems with consistency and control...

Personligheten är ett begrepp med rötter långt tillbaka i tiden och anses av många vara av stor betydelse, inte minst i arbetslivet. Personlighetstest har funnits och tillämpats i stor skala i snart 100 år. Den svenska marknaden för personlighetstestning omsätter 100-tals miljoner kronor...

Various evaluations of the internal market suggest that member states’ implementation continues to lag behind in several areas. In addition to the European Court of Justice, the European Commission also has means for pursuing compliance without judicial recourse. Since 2002, the Commission...

As society changes and patterns of economic development – across regions, countries, markets, companies and other organizations – become more complex and intricate, there is a general wish for reliable and valid indicators of what is going on and where economic development is heading. <p> This...</p>

Skönmålning är ett stort problem vid användning av personlighetstest av självrapporttyp. Det är ofta lätt att genomskåda vad olika testfrågor syftar till att mäta och vill man bluffa är det lätt att göra det. Trots det är denna typ av test vanliga och de tycks få en ökande...