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The paper reports a study in which the turnover and employment generated by the production of Direct Marketing in Sweden is measured. What is generated by the use of Direct Marketing is not reported. First, a basis for defining Direct Marketing is presented, based on purpose with the marketing...
Persistent link: https://www.econbiz.de/10005802492
There is a trend in Swedish companies to use team-based organisational design when striving for process orientation. The first question put forth in this paper is whether this design supports a process orientation. Since the teams usually are rather autonomous it is not obvious that they become...
Persistent link: https://www.econbiz.de/10005750496
Research on the recruitment process has traditionally been dominated by two approaches, namely the psychometric and the social process approaches. However, both of these have been critisized for focusing exclusively on scientific rationality and effeciency. In this paper an interpretative...
Persistent link: https://www.econbiz.de/10005802481
This study investigates the relationship between human resource management (HRM) and the performance of 101 foreign-owned subsidiaries in Russia. The study's results provide support for the assertion that investments in HRM practices can substantially help a firm perform better. Further,...
Persistent link: https://www.econbiz.de/10005626804