Kind, Sonja; Knyphausen-Aufseß, Dodo zu - In: Schmalenbach Business Review (sbr) 59 (2007) 2, pp. 176-199
“Business development” (BD) is an often used, but not well defined, term in the business world. Taking a strategy-as-practice perspective as a background, we explore the daily activities of BD in the German biotechnology industry. We show how BD tasks are defined and how they are fulfilled,...