The objective of this research is to test multifaceted measurement of the innovation activities of companies based on “Innovation Radar†methodology. The authors conducted both qualitative and quantitative studies: first, the methodology was assessed during fifteen in-depth interviews...

Supply chain management is an effective strategy of building competitive advantages. It attracts attention of the researchers who try to explain the nature of this concept, to find the determinants of its evolution and to examine the perspectives of its development. One of these perspectives is...

The article investigates the potential of sustainable competitive advantage creation by managing buyer-seller relationships in industrial markets. We analyze the effectiveness of the efforts that the firms undertake in order to deploit the relationships' potential and their multiple effects on...

The case is dedicated to the analysis of the industrial company’s strategy in managing relationships, and, first of all, relationships with clients. The problem situation assumes taking a decision on future interaction with customers. Detailed analysis of the process of managing...