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~isPartOf:"Schriftenreihe Studien zum Konsumentenverhalten"
~person:"Beuchel, Max"
~subject:"Deutschland"
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Bezugsgruppeneinfluss auf Markenwahrnehmung und Selbstkongruenz : Ein interkultureller Vergleich zwischen Franzosen und Deutschen
Beuchel, Max
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2015
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1., Aufl.
Persistent link: https://www.econbiz.de/10013435846
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