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BORRADORES DE ECONOMÍA Y FINANZAS
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International business review : the official journal of the European International Business Academy
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The internationalization of soft-services : entry modes and main determinants in the Spanish hotel industry /José Pla-Barber; Fidel León-Darder; Cristina Villar
Pla-Barber, José
;
León-Darder, Fidel
;
Villar, Cristina
- In:
Service business
5
(
2011
)
2
,
pp. 139-154
Persistent link: https://www.econbiz.de/10009535243
Saved in:
2
The internationalization of soft-services : entry modes and main determinants in the Spanish hotel industry /José Pla-Barber; Fidel León-Darder; Cristina Villar
Pla-Barber, José
;
León-Darder, Fidel
;
Villar, Cristina
- In:
Service business
5
(
2011
)
2
,
pp. 139-154
Persistent link: https://www.econbiz.de/10010004612
Saved in:
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