Showing 1 - 4 of 4
In this paper, we propose a method to visualize online consumer search in so-called product search maps. Manufacturers can use these maps to understand how consumers search for competing products prior to choice, including how information acquisition and product search is organized along brand-,...
Persistent link: https://www.econbiz.de/10003888144
We develop a probit choice model under optimal sequential search and apply it to the study of aggregate demand of consumer durable goods. In our joint model of search and choice, we derive a semi-closed form expression for the probability of choice that obeys the full set of restrictions imposed...
Persistent link: https://www.econbiz.de/10010250702
Using aggregate product search data from Amazon.com, we jointly estimate consumer information search and online demand for durable goods. To estimate demand and search primitives, we introduce an optimal sequential search process into a model of choice and treat the observed market-level product...
Persistent link: https://www.econbiz.de/10014046838
The goal of this paper is to study the behavior of consumers, dealers, and manufacturers in the car sector and present an approach that can be used by managers and policy makers to investigate the impact of significant demand shocks on profits, prices, and dealer networks. More specifically, we...
Persistent link: https://www.econbiz.de/10014047190