Duquette, Gregory H.; Mason, Daniel S. - In: Sport Management Review 7 (2004) 1, pp. 79-102
Dave Elliott has been working for SportzCorp, a sport consulting firm located in Winnipeg, Manitoba, Canada, for nearly two years, and has worked on a number of projects, but he has never been given such a lofty assignment as this one. His company has been contacted by a Canadian woman who is...