Thrassou, Alkis (ed.); Vrontis, Demetris (ed.); … - 2019 - 1st ed. 2019
1. Editorial Introduction: The Requisite Bridge from Theory to Practice; Alkis Thrassou, Demetris Vrontis, Yaakov Weber …-related Shared Service Centres in Medium-Sized Firms; Stefan Bantscheff and Bernd Britzelmaier -- 3. From Theory to Practice of … Customer Experience: Bridging Theory and Practice; Paola Signori, Irene Gozzo, Daniel J. Flint, Tyler Milfeld and Bridget …