1. Introduction to Marketing Effectiveness and the SMEs -- 2. Marketing Effectiveness and Accountability with Implications and Applications for SMEs -- 3. Knowledge and Marketing Effectiveness with Implications and Applications for SMEs -- 4. A Qualitative Inquiry into Marketing Effectiveness of...

1. Financial Regulations, Supervision Structure and Banking Performance in CESEE -- 2. The income velocity of money - determinants (case of the Czech Republic) -- 3. The Impact of Central Bank Policy Rate on Financial Development: The case of Europe -- 4. Causes of limitations of GDP per capita...