Introduction -- Section 1: Theoretical overview of China and BRI relations -- Narrating Models of Development - China … and the EU between ‘Strategic Modernizer’ and ‘Rules-based Transformer’ -- Challenges and Opportunities in the EU-China …? China’s Cross-Border Acquisitions in Europe amid the One-Belt-One-Road Initiative -- Unwary dreams, rude awakenings: BRI in …

1. Business-to-business Marketing in China: Digital or Traditional?; Jonathan Cooley -- Part I. Digital Business as a … Social Networking Tool -- 2. China's Online Peer-to-peer (P2P) Lending Platforms; Michelle W. L. Fong -- 3. The Key to Non …-profit Crowdfunding through Social Media; Peng Gao -- 4. The Language of Luxury Hotel Websites in China; Amy Suen On Yi -- 5. The …