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Kohtamäki, Marko (ed.); Baines, Tim (ed.); … - 2021 - 1st ed. 2021.

Chapter 1: Theoretical landscape in servitization -- Part 1: Strategic approaches in servitization -- Chapter 2: Digital servitization: How manufacturing firms can enhance resource integration and drive ecosystem transformation -- Chapter 3: Typologies of Manufacturer Identities in the Age of...

Persistent link: https://www.econbiz.de/10012596824

Price management : strategy, analysis, decision, implementation

Simon, Hermann; Faßnacht, Martin - 2019

consumer goods, industrial products, services, and trade/distribution. In particular, they address the implications of … Consumer Goods -- 11. Price Management for Industrial Goods -- 12. Price Management for Services -- 13. Price Management for …

Persistent link: https://www.econbiz.de/10012396093