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Das Phänomen «Dark Tourism» wird nun seit über einem Vierteljahrhundert wissenschaftlich betrachtet und hält zunehmend auch Einzug in den öffentlichen Diskurs. Vielfach wurden bereits management-bezogene Aspekte bzgl. des Umgangs mit Orten des Dark Tourism beleuchtet; eine...
Persistent link: https://www.econbiz.de/10013163614
Introduction -- Part One: Technology Application in the Asian Tourism Industry: Concepts and Applications -- Part Two: Technology Application in the Asian Tourism Industry: Marketing Contexts -- Part Three: Technology Application in the Asian Tourism Industry: The Purposes of Social Media --...
Persistent link: https://www.econbiz.de/10013275873
The purpose of this book is twofold. First, this book is an attempt to map the state of quantitative research in Asian tourism and hospitality context and provide a detailed description of the design, implementation, application, and challenges of quantitative methods in tourism in Asia. Second,...
Persistent link: https://www.econbiz.de/10012396055
This book examines both how tourist behavior is being shaped by the new tourism products and segments that are appearing on the European market and how the tourist experience influences post-trip evaluation of destinations and of tourism and hospitality businesses. On this basis, practical...
Persistent link: https://www.econbiz.de/10012396133
Part I: Introduction -- Chapter 1 Leisure, Tourism and Space; An Introduction -- Part II: Tourism, Specialisation and Competition -- Chapter 2 Ranking World Tourism Competitiveness. A Comparison of Two Composite Indicators -- Chapter 3 Smart Tourism Specialization to Outfox the Competition: An...
Persistent link: https://www.econbiz.de/10012596897
Introduction -- Special Interest Tourism: The evolution of a concept -- Surf Tourism Tribe -- Dark Tourism -- Cycling Tourism -- Destination/Brand Loyalists -- Luxury Travel -- Diaspora Tourism/Nostalgia Tourism Tribes -- Couchsurfer and Airbnb User Tribes -- Astronomy Tourism Tribes --...
Persistent link: https://www.econbiz.de/10012399955
This book elaborates upon, critiques and discusses 21st-century approaches to scholarship and research in the food, tourism, hospitality, and events trades and applied professions, using case examples of innovative practice. The specific field considered in this book is also placed against the...
Persistent link: https://www.econbiz.de/10012395819
Introduction to Eye Tracking in Tourism -- Eye tracking methods, concepts and applications -- A review of eye-tracking methods in tourism research -- Best practice for eye-tracking studies: DOs and DON’Ts -- Eye-tracking: Evaluation, potential, and limitations of field applications --...
Persistent link: https://www.econbiz.de/10012399816
Christoph Schneider untersucht Erlebnisse von Resorturlaubern. Das Ziel seiner Forschung ist es, zu verstehen, wie und in welchen Situationen aus Sicht des Reisenden Eindrücke aufgenommen werden, Erlebnisse entstehen und diese mit Merkmalen der jeweiligen Destinations- bzw. Resortmarke in...
Persistent link: https://www.econbiz.de/10012403223
What is, what does cybernetic brand management want? -- What is a system? -- Cybernetics - basic understanding -- The …Cybernetics is a science for understanding and systematically using information. As a subject of cybernetics, the brand … of all living beings - organic and social. By bringing together brand sociology and management cybernetics, this …
Persistent link: https://www.econbiz.de/10013341723